DIY marketing

I may be doing myself out of a job here, but for those who don’t run in marketing circles, “Seth Godin” is a guy after my own heart (but infinitely better known and richer) – telling it like it is and refusing to drift off into that marketing land of buzz words and hazy results. For those of you who would like to get a firm grip on marketing your business, he will tell you the truth about SEO and why it so often fails, tips to get the best out of your website and other practical, non-nonsense information. He’s extremely well respected in the industry, is someone who the more sensible among us aspire to, and someone I frequently refer to. You can find him here – http://sethgodin.typepad.com/

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